Amidst a blustery November afternoon, we embarked on our Carl & Co launch campaign shoot in the border triangle of Germany, Austria, and the Czech Republic. Our chosen setting, the Dreisesselgebirge, spanning approximately 6 km on the Bavarian side, stands as the crown jewel of the Lower Bavarian Forest. Here, weathering has sculpted remarkable formations; along the path to the Hochstein, one encounters a rock resembling the profile of a rhinoceros. Meanwhile, the "Stone Sea," spanning 9 hectares, boasts granite remnants transformed into a mosaic of smaller boulders, rendering the "granites on the Dreisessel" among Bavaria's most captivating geotopes. The landscape formed the perfect set for the shoot of the first Carl & Co campaign.